Top 5 Drawing & Coloring Apps in South Africa Q4 2022

In the fourth quarter of 2022, the drawing and coloring apps market in South Africa saw notable trends across the top five applications. Here's a closer look at their performance, based on data from Sensor Tower.

Color by Number：Coloring Games from Wildlife Studios experienced a steady increase in weekly revenue, peaking at approximately $432 in the final week of December. Weekly downloads showed significant fluctuations, reaching a high of 5.8K in the week of December 19. Weekly active users also saw a substantial rise from 7.1K at the end of September to 22.4K in mid-December.

Colorfy: Coloring Book Games, also from Wildlife Studios, had a relatively stable revenue, with a peak of $286 in the last week of December. The app's downloads increased steadily, reaching a high of 983 in the week of December 19. Active users showed a consistent upward trend, growing from 2.1K at the end of September to 2.6K by the end of December.

Colorgram: Adult coloring book from 4 Axis Solutions (Pvt) Ltd maintained a steady revenue stream, peaking at $302 at the end of September and fluctuating around $200 through the quarter. However, the app did not record any downloads or active user data during this period.

Disney Coloring World from StoryToys Limited saw its weekly revenue peak at $262 in the week of December 19. Downloads showed a significant increase towards the end of the quarter, peaking at 2.4K in the week of December 19. Active users also grew steadily from 4.2K at the end of September to 5.2K by the end of December.

Kids Drawing Games for Girls 5 from Bini Bambini Academy had a modest revenue growth, reaching $242 in the week of November 21. Weekly downloads saw a gradual increase, peaking at 99 in the week of December 19. Active users showed a steady rise from 121 in late September to 167 by the end of December.

For more detailed insights and analysis, visit Sensor Tower.